Cookies on this site

This page is an English summary of my cookie policy. The binding text is the Italian one: Cookie policy (in Italian). If the two differ, the Italian text prevails.

The summary follows the Italian text last updated on November 11, 2026.

What cookies are

Cookies are small text files that the sites you visit send to your browser, which stores them and sends them back to the same sites on your next visit. They serve different purposes, have different features, and can be used both by the owner of the site you are visiting and by third parties.

Technical cookies

These are needed for the site to work and cannot be disabled. They are usually set only in response to your own actions that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.

cookie-consent: set by giovanniliguori.it, stored in localStorage, 6 months, after which the banner is shown again. It stores the choices you made in the cookie banner (analytics, marketing), with the date and the banner version.
lang_pref: set by giovanniliguori.it, HTTP cookie, 12 months. It remembers the site language (Italian or English) you chose with the IT/EN switch. It is set only when you use the switch: the automatic choice of language sets no cookie.
Vercel Speed Insights: Vercel Inc., no cookie. It measures page performance (Web Vitals) without cookies and without identifying you.
area-sicura-auth: set by giovanniliguori.it, stored in localStorage, ends after 15 minutes of inactivity and in any case after 8 hours. It keeps you signed in to the client area. For the same purpose the site also stores area-sicura-auth-code-verifier (a temporary code for signing in through the email link) and area-sicura-started (the time the session started, to close it after 8 hours); they are deleted when you sign out. They are written only by people who sign in to the area.
alf_access: set by giovanniliguori.it, HTTP cookie, 30 days. It gives access to the AI Literacy guide after you have confirmed your email; it applies only on the pages of the guide.
Forms and guides: set by giovanniliguori.it, localStorage, until you send the form, start it again or delete the site’s data. They keep your answers in progress in the AI audit, in the AI Act self-check, in the AI Systems Check discovery, in the AI Build Day questionnaire and in client questionnaires (with the code of the saved draft), and the ticks, notes and log of the AI Literacy guide, so you do not lose your work if you close the page. They are written when you open those pages and do not reach the site until you send them.
ai-lit-filtri: set by giovanniliguori.it, localStorage, until you reset the filters or delete the site’s data. It remembers the filters you chose in the Explore section of the AI Literacy guide. It contains no personal data.
gl_internal_traffic: set by giovanniliguori.it, localStorage, until it is switched off. It marks my own browser as internal traffic, to exclude it from statistics. It is set only by opening a site address with a parameter reserved to me; it is never written in visitors’ browsers.
Confirmations: set by giovanniliguori.it, sessionStorage, until the tab is closed. On the confirmation pages (invites and the agent system guide) it remembers that the confirmation has already been recorded, so it is not counted twice if you reload the page. It holds only a marker, no personal data.

Third-party content, loaded only on click

The podcast player and the case study video do not load until you start them. After the click Spotify and Google (YouTube) may set their own cookies and save data on your device for their own purposes, as independent controllers. If you prefer not to, do not start them: you can open the same content directly on Spotify or YouTube.

Spotify player: Spotify AB, third-party cookies. Only after you start the player on the podcast page with the “Load the Spotify player” button: it works the player and serves Spotify’s own purposes, under its privacy policy (spotify.com/legal/privacy-policy). Before the click the page does not contact Spotify.
YouTube video: Google Ireland Limited (YouTube), third-party cookies and local storage. Only after you start the video on the case study page with the “Play the video” button: it plays the video in privacy-enhanced mode (youtube-nocookie.com) and serves Google’s own purposes, under its privacy policy (policies.google.com/privacy). Before the click the page does not contact YouTube.

Analytics cookies, only with your consent

These cookies let me count visits and traffic sources, so I can measure and improve the site’s performance: they show which pages are the most and least popular and how visitors move around the site. The Google Analytics 4 script is loaded only after your consent: before it, and if you refuse, no data reaches Google. When you withdraw consent, the script is turned off and the _ga and _ga_TDBXMSGG08 cookies are removed; a last event already queued in the open page may still be sent, and nothing is sent from the following pages.

_ga: Google Ireland Limited (Google Analytics 4), HTTP cookie, up to 2 years (some browsers, such as Chrome, cap it at 400 days). It distinguishes unique users by assigning a randomly generated number as a client identifier. It is included in every page request and used to calculate visitor, session and campaign data for the site’s analytics reports.
_ga_TDBXMSGG08: Google Ireland Limited (Google Analytics 4), HTTP cookie, up to 2 years (some browsers, such as Chrome, cap it at 400 days). Used by Google Analytics 4 to keep the session state. It contains a unique session identifier and information on the number of sessions and their timestamps.
gl_funnel_landing, gl_sv_<page>, gl_bc_<booking>: set by giovanniliguori.it, sessionStorage, until the tab is closed. They remember your landing page, which service pages you have already seen and which bookings have already been counted, to attribute visits in Google Analytics 4. They are written only after you consent to analytics cookies and are removed when you withdraw it.

Marketing cookies, only with your consent

The site uses the Meta Pixel (Meta Platforms Ireland Ltd.) and its Conversions API to measure the effectiveness of ad campaigns on Facebook and Instagram and for remarketing to people who visited the site. They are activated only after you give marketing consent through the cookie banner: before consent, no Meta script is loaded and no cookie is set. You can withdraw consent at any time; when you do, the script is turned off and the related cookies (_fbp, _fbc) are removed.

_fbp: Meta Platforms Ireland Ltd., HTTP cookie, 90 days. It identifies the browser for advertising and measurement services on Facebook and Instagram, and enables conversion attribution and remarketing.
_fbc: Meta Platforms Ireland Ltd., HTTP cookie, 90 days. It stores the ad click identifier (the fbclid parameter) to attribute conversions to the campaign they came from.
lastExternalReferrer, lastExternalReferrerTime, multiFbc: Meta Platforms Ireland Ltd., localStorage, until you delete the site’s data. Meta’s script saves the site you came from, the time and the identifiers of ad clicks, to attribute visits to campaigns. It is written only after marketing consent and stays in your browser after you withdraw it, until you delete the site’s data.

Besides the Pixel in the browser, the site sends Meta, through the Conversions API (server to server), the event of a purchase completed through the site’s checkout, the AI Build Day Mini map request and the first submission of the questionnaire after the AI Build Day purchase. In that transmission the email address is sent only as a fingerprint (SHA-256 hash); for the Mini map and the questionnaire, also the IP address, the browser type and the _fbp and _fbc identifiers, to match conversions. Server-side events are sent only if you gave marketing consent in the site banner before checkout or before submitting the form: in every other case nothing is sent to Meta.

Data transfers to third parties

Google Analytics 4 cookies, active only with your consent, involve processing by Google Ireland Limited, which relies on Google LLC (United States) as a sub-processor. For the transfer, Google LLC declares its participation in the EU-US Data Privacy Framework (DPF); the Standard Contractual Clauses (SCC) in Google’s data processing terms also apply. Google’s privacy practices: policies.google.com/privacy.

The site does not use Google Ads and always denies Google the use of Analytics data for advertising (the ad_storage and ad_user_data consent signals are denied, even with marketing consent). ad_personalization is granted only if you accept marketing cookies.

Meta Pixel and Conversions API cookies and events involve transferring data to Meta Platforms Ireland Ltd. (Ireland), joint controller with me for collecting and transmitting this data (Art. 26 GDPR, details in the privacy notice), and possibly to Meta Platforms, Inc. (United States). For the transfer outside the EU, Meta Platforms, Inc. declares its participation in the EU-US Data Privacy Framework (DPF); failing that, the Standard Contractual Clauses (SCC) apply. Meta’s policy: facebook.com/privacy/policy. You can manage your ad preferences and opt out through your Meta account settings and youronlinechoices.eu.

Data controller

The data controller is Giovanni Liguori, VAT no. 04865120168. For any question about this cookie policy, write to giovanni@giovanniliguori.it.

Your rights

You can ask at any time whether data is processed through cookies and learn its content and origin. You can also ask for it to be updated, corrected or deleted by writing to giovanni@giovanniliguori.it. You have the right to lodge a complaint with the Garante per la protezione dei dati personali (Italian Data Protection Authority, garanteprivacy.it).

English summary written on November 11, 2026. The Italian text prevails.